SMARTCOMERCI 

Visual identity and Branding    |    2019    |   Freelancer

Logo - SmartComerci

SmartComerci was founded in 2019 with the purpose of providing
e-commerce solutions for supermarkets and grocery stores
of all sizes.

The visual identity project was led by designer Renan Bonin and me. We created a symbol that combines the shopping cart (an essential and instantly recognizable element) and the concept of pixels, representing the online environment and the technology the company offers.

Business card
Symbol concept - combination of a shopping cart and pixels
Symbol - Smartcomerci
Logo - monochromatic version
Logo - horizontal version
Envelope, folder, and letterhead

SmartComerci’s printed materials

The next challenge was to create promotional materials for the presentation and promotion of SmartComerci at trade shows and events. The key promotional piece was the brochure, which clearly and directly presented the company’s concept.

Brochure - outer part
Brochure - inner part

Brochure for trade shows and events