Queijos, vinhos & afins
Visual identity | 2018 | Kiwee Agency
Queijos, Vinhos & Afins (Cheeses, Wines & More) is a boutique specializing in products from small local producers.
The logo was already in place when the client approached us to create the visual identity for the store’s grand opening.
The client desired a clean and sophisticated aesthetic.
I designed initial materials, including teaser posts and flyers for the opening, and led the creation of logistical items like labels, packaging, bags, and business cards.
Before the opening, we conducted a photoshoot to showcase the products and store interior. I guided the photo composition to optimize them for future promotional use, particularly on social media.
Following the opening, the focus shifted to social media to promote products, events, and gatherings organized by QVA.
Recurring events were given their own unique visual system.